Design, stage, sell…

A smarter way to prepare your home 

By Edilka Anderson

Coming off the recent successful sale of a grand waterside home in Burlington, I realized today many young professionals and empty nesters are opting for a more convenient, stylish and dare I say, environ-mentally friendly approach to buying or selling their homes. 

When we first met our client in summer of 2020, his 10,000 square foot home was vacant and had been unoccupied for several months during the pandemic. The house was up-for- sale and ready to be put on the market using a local real-estate agent.

The lakeshore home was in good shape structurally. Without staged furnishings and an interior refresh, the owner knew that, despite the fact that there was little inventory in the area, he was at risk of not getting top dollar or the quick sale that he was after. 

Instead of the traditional approach however, this client decided to take a clean, innovative approach when he hired our design team. Instead of staging with the usual rented items which are moved out post sale, he opted to buy his own furnishings that would stay with the house and the new owners.

What he had in mind was to sell the property turn key—with our design work and all the furniture. As such we had a blank slate with a few caveats of course: 1) The design style needed to be bold and interesting enough to attract attention and stand out from other homes that might come on the market. 2) It had to appeal to a wide range of potential buyers rather than the usual approach of appealing to the personal tastes and lifestyles of the owner. 3) Planning had to take into account potential recent supply chain issues and shortages that might slow us down. 4) The end result was to revive, refresh and elevate the property that would result in a quick, lucrative outcome.

We wanted to create a look and feel inspired by showcasing a fully furnished home with a feeling of a hotel with  comfort, elegance and timeless furniture. As the previous owner is in the Hospitality industry, we were inspired to showcase every space as a 5-star hotel. The new owners loved the work we had done, and of course, our client was overjoyed. Could “Design, Stage, and Sell” exactly as furnished be a new service for us? No doubt about it.
kare-toronto.com    interiorsandimpressions.com

 

 

 

 

Get our newsletter

Get monthly updates with unique HomeFront updates and stay up to date with tips and trends

Bella Cucina turns up the heat

Best of Italy Kitchen designs that bridge old and new worlds with innovation and timeless quality thanks to Renzo Rastelli. rastelli.com Too many cooks may spoil the broth so stake your claim and make sure the kitchen is your most

Liquid Assets tries to hibernate

The Hug Tub Designed by Matteo Nunziati, this tub is part of a marble shell bathroom collection embedded with an elegant frontal shelf. kreoo.com Channel your inner snow queen. Get under the covers, run yourself a warm bath and take

Bella Cucina turns up the heat

A made-to-measure With no detail left to chance, everything in this custom kitchen fits perfectly to scale. humphreymunson.co.uk Too many cooks may spoil the broth so stake your claim and make sure the kitchen is your most cherished part of

HF Travels

Auberge Saint-Antoine Coteau Restaurant Located in a historic 1822 maritime warehouse at Auberge Saint-Antoine, Restaurant Coteau celebrates Quebec’s terroir with refined, creative cuisine. Menus—crafted by Chef Lucas Brocheton and his team—highlight the freshness of ingredients from the family’s own Ferme

Welcome to the Velvet Underground…

Where sparkle and romance meet mysterious luxury. The muted glamour, endless volumes and monochrome palette of this converted cottage colour everyday life with a touch of magic. The design of Christian van der Walt and Anli Jones’s Johannesburg home began

Here comes the sun

Let’s celebrate the life, beauty and hope that warmer weather brings. Evolve Dealcoholized Sparkles 2025, Okanagan Valley, British Columbia BC V.Q.A. A bright, lively non-alcoholic sparkling wine with inviting aromas of green apple, citrus zest and white peach, followed by